Bear Stamp

Nine Circulars Bear Stamp Of Ingenuity

Millions of unsolicited circulars are posted in various parts of the world these days, and most of them find their way into wastepaper baskets, unwanted and unread.

But an American firm operat ing from Puerto Rico has found a novel way of ensuring its circulars get a second look.

The circulars, destined for addresses in the United States, are shipped in bulk to Niue Island (between Tonga and Samoa) and posted there with Niue stamps on them.

Members of the Niue Weavers Association, who do the job of stamping the envelopes, receive a commission for their work.