New Ba/Anz
p. 97 · Read in the full issue
Deal For
The Pacific
British Airways-BOAC and Air New Zealand have signed a commer cial agreement aimed at improving vastly the two carriers’ ability to at tract a larger share of the rapidly ex panding traffic between New Zealand and the UK.
Representatives of both airlines met recently in London to discuss ways of exploiting the new pact which will also, it is hoped, increase market shares of South Pacific traffic in general for both airlines.
Under the agreement each airline will promote the connecting services of the other between London and New Zealand via the USA. Air New Zealand now has daily services into Los Angeles from New Zealand which connect with BOAC services to Lon don.
These include the three direct Los Angeles-London services a week which BOAC introduced in April and which will be increased to a daily frequency in May next year.
With the introduction of the new low fares between New Zealand and the UK, traffic on the route has been increasing at a rate of 50 per cent a year.
Mike Osborn, marketing manager Western Routes, said after the meet ing: “There are no signs of this in crease in traffic stopping and we are delighted to have reached this agree ment which, I am sure, is going to be a great mutual benefit to both BOAC and Air New Zealand.
“It is important to both airlines to win as much of this new market as we can and this is a positive step towards doing just that. We could not have wished for a better partner on this route.”
THE NAME OF THE GAME! It had to happen some time! With all that vast network of routes around the world who else could BOAC appoint to be their man in Peking but—Chris Cross. And for extra measure, guess who is district sales manager in Cairo
Mr Kamel.
(BOAC Supplement—Advertisement)
