Building Towards The Supersonic Reality
p. 89 · Read in the full issue
“The sooner the better,’* stressed British Airways Chairman David Nicolson recently, describing his attitude towards getting Concorde into service.
His remark was no idle piece of wishful thinking. In fact, it embodies the spirit of British Airways over many years.
Already hundreds of staff and many millions of the airline’s money have worked towards ensuring that Concorde goes into triumphant service just as soon as the routes permit and the aircraft are handed over.
Following a Paris announcement by the British Prime Minister that Britain and France had agreed to go ahead with the production of 16 Concordes, Mr Nicolson said: “1 am very pleased to hear this good news.
We have always wanted to pioneer supersonic travel.
“We have been preparing seriously for the Concorde for several years and we are on the point of setting up a special British Airways Concorde Division—something we have not done for any previous aircraft. Its purpose will be to give as powerful a sales boost to Concorde as possible.”