The news magazine of the South Pacific · since 1930

Pacific Islands Monthly, 1 November 1958Vol. XXIX, No. 4

It’s Beer —Minus

p. 123 · Read in the full issue

The new tipple being produced by the South Pacific Brewery, Port Moresby, looks like beer and tastes like beer, and has as much food value as milk (so they say).

It has everything real beer has, except alcoholic content.

So—no kick.

Because it has no kick, natives who are prohibited from buying or imbibing the real McCoy, may drink it. This Near-Beer is not designed for the native trade, however, but for Euro peans who, for some extra ordinary reason, want the Taste without the Effect.