The news magazine of the South Pacific · since 1930

Pacific Islands Monthly, 1 November 1952Vol. XXIII, No. 4

Broadcasting in W. Samoa

p. 68 · Read in the full issue

TVTE. LEN J. GREENBERG, secretary of the New Zealand National Broadcast ing Service, recently visited W. Samoa to survey broadcasting policy in relation to the needs of adult education.

On his return to NZ he said that, far

from radio putting Samoa’s orators out of work, it gave them more than ever before to talk about. Broadcasts from the Legislative Assembly meetings were followed with intense interest by the Samoan people. They were also depend ant on radio to provide them with world news and to interpret its significance.

There was some interest in European! music, especially band music, choral! music, negro spirituals, and, of course,.

Hawaiian music. But top priority was accorded broadcasts by Samoan village: choirs. Sacred choir music was especially popular.

In addition to these programmes, Apia* gave excellent morning educational! broadcasts to schools.