Our Subscribers

Dear Paper-Appeal To Our Subscribers

ALL British publishers again are suf fering severely under an acute short age of paper and all our publica tions—especially periodicals—are handi capped accordingly. This journal is no exception.

Paper is not only scarce—it is also very expensive. The paper in this magazine, which could be purchased in 1939 for 3d. per pound, is now quoted in the market at from 12d. to 17d. per pound, and ris ing. Consequently, with great reluctance, publishers generally are raising the sub scription rates of their periodicals. Even then, the higher rates do not cover in creased costs —but most publishers hope that paper prices may begin to recede in 1949 or 1950.

Meanwhile, we are forced to exercise the greatest economy in the use of paper.

Subscribers are asked to renew their sub scriptions promptly upon expiry. We can not continue our old practice of sending the journal for a couple of months after the subscription has expired, in the belief that the subscriber has overlooked the little matter of renewal. We are com pelled to cease sending the journal as soon as the subscription has expired.